Berthold's Collection Borrows from Cosplay to Create Fantasy
Justin Lam — January 16, 2018 — Fashion
References: berthold-uk & hypebeast
A recent collaboration between fashion designer Berthold and artist Ed Fornieles has led to a stunning cosplay-inspired collection. The collection debuted as part of Berthold's Fall/Winter 2018 collection and draws heavily from the world of popular culture. The collection envisions a world that exists between present London and the city in the near future. This embrace of the near future has become a recent pattern in fashion as more designers are combing aspects of future tech and aesthetic into their creations. The constant blurring of present and future is something reflected heavily in society and this cosplay-inspired collection straddles the same line.
The collection holds on to signature Berthold designs, including over-sized silhouettes and a focus on workwear-inspired garments. It does however draw on some new ideas such as embroidered branded outerwear, over-sized scarves and cross body bags. The cosplay-inspired collection was designed to question the relationship between the person and their clothing and should have people guessing the archetype played by the person wearing the garment.
The collection holds on to signature Berthold designs, including over-sized silhouettes and a focus on workwear-inspired garments. It does however draw on some new ideas such as embroidered branded outerwear, over-sized scarves and cross body bags. The cosplay-inspired collection was designed to question the relationship between the person and their clothing and should have people guessing the archetype played by the person wearing the garment.
Trend Themes
1. Cosplay-inspired Fashion - There is an opportunity for designers to incorporate elements of cosplay into their fashion collections and create a new trend that bridges popular culture and high fashion.
2. Blurring Present and Future - As designers continue to combine aspects of future tech and aesthetic into their creations, there is an opportunity to create innovative fashion that envisions a world between present and future.
3. Workwear-inspired Garments - Designers can draw inspiration from workwear and create new collections that embrace the practicality and durability of workwear while also incorporating high fashion elements.
Industry Implications
1. Fashion Industry - The fashion industry can capitalize on the cosplay trend by incorporating more elements of popular culture and creating collections that question the relationship between the person and their clothing.
2. Cosplay Industry - The cosplay industry can collaborate with fashion designers to create new collections that bridge cosplay and high fashion.
3. Tech Industry - There is an opportunity for the tech industry to collaborate with fashion designers and incorporate future tech elements into fashion collections, creating innovative and functional pieces.
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