Ideas
Explore the world's #1 largest database of ideas and innovations, with 480,597 inspiring examples.
Trend Reports
Discover why 1,297 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 104,008 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,297 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 104,008 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,233 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 480,597 cutting edge ideas.

$4,000 Survival Capsules

Clean the Sky - Positive Eco Trends & Breakthroughs

Cosmo Power “Noah” Designed to Protect from Natural Disasters

— November 22, 2011 — Business
While it may look a little futuristic, the Noah by Cosmo Power is no concept. This disaster pod, which floats on water, is already being sold to individuals in Japan concerned about their safety should another Tsunami strike.

Japanese engineering company Cosmo Power launched the yellow pod four years ago, however, it was relatively undiscovered until after the March 2011 tsunami when thousands of lives were lost. Now it's a desirable item -- the company has received over 600 orders -- for individuals looking for an innovative way to protect themselves and their families.

“The more people know about it, the more they will be able to obtain this product according to their needs,” Cosmo Power President Shoji Tanaka told the Associated Press. “This is the only shelter that guarantees protection from any natural disaster.”

Each each Noah pod fits four adults and has a small window and breathing hole, and comes at a cost of JPY 300,000, or about $4,000 U.S.
Trend Themes
1. Disaster Pods - The growing demand for disaster pods like the Cosmo Power Noah presents an opportunity for companies to innovate and create more advanced and affordable options.
2. Natural Disaster Protection - The increasing interest in protective solutions like the Cosmo Power Noah highlights the need for disruptive innovations in the field of natural disaster protection, such as advanced materials and technologies.
3. Personal Safety Innovations - The popularity of products like the Cosmo Power Noah indicates a market opportunity for companies to develop creative personal safety innovations that cater to individuals' needs and provide peace of mind during emergencies.
Industry Implications
1. Emergency Preparedness - The demand for disaster pods and protective solutions like the Cosmo Power Noah presents growth opportunities for the emergency preparedness industry, including manufacturers, suppliers, and service providers.
2. Survival Equipment - The interest in innovative personal safety products like the Cosmo Power Noah creates disruptive innovation opportunities for the survival equipment industry, leading to the development of more efficient, durable, and cost-effective solutions.
3. Construction and Architecture - The need for advanced materials and designs in protective shelters and disaster pods, as seen in the Cosmo Power Noah, opens up avenues for disruptive innovations in the construction and architecture industry, focusing on durable and easily deployable structures.
6.2
Score
Popularity
Activity
Freshness