This Platform Helps Companies Connect with Creative Individuals
Katherine Pendrill — March 8, 2016 — Business
References: solverboard & springwise
'Solverboard' is a unique platform that helps businesses connect with creative individuals. When businesses are facing difficult challenges, it can be helpful to have an outside perspective. This platform helps companies temporarily recruit creative thinkers that can help them overcome specific challenges.
Solverboard operates as an online platform that helps businesses connect with creative individuals. Companies begin by outlining their issue, which can be as specific as a food packaging problem or as lofty as encouraging young children to read. The company then outlines further details about the challenge such as the deadline and budget. Other users can then post solutions for the company to review. If the company sees something useful, it can purchase the intellectual property rights from the author of the solution.
The platform ultimately uses the flexibility of the gig economy to bring together people who would otherwise never connect.
Solverboard operates as an online platform that helps businesses connect with creative individuals. Companies begin by outlining their issue, which can be as specific as a food packaging problem or as lofty as encouraging young children to read. The company then outlines further details about the challenge such as the deadline and budget. Other users can then post solutions for the company to review. If the company sees something useful, it can purchase the intellectual property rights from the author of the solution.
The platform ultimately uses the flexibility of the gig economy to bring together people who would otherwise never connect.
Trend Themes
1. Crowdsourced Problem-solving - Opportunity for businesses to tap into the collective intelligence of creative individuals from around the world, leveraging the gig economy to find innovative solutions.
2. Collaborative Innovation Platforms - Platforms like Solverboard facilitate collaboration between businesses and creative thinkers, providing a space for idea generation and solution-sharing.
3. Outsourcing Creative Thinking - Companies can temporarily recruit creative individuals to tackle specific challenges, exploring new avenues of problem-solving by seeking external expertise.
Industry Implications
1. Business Consulting - Disruptive innovation opportunity: Businesses can utilize platforms like Solverboard to access a diverse pool of creative thinkers, expanding their problem-solving capabilities and unlocking new growth potential.
2. Packaging Design - Disruptive innovation opportunity: Packaging companies can leverage the crowd's creative ideas on platforms like Solverboard to optimize their designs, resulting in more efficient and sustainable packaging solutions.
3. Education - Disruptive innovation opportunity: Educational institutions can tap into the collaborative nature of platforms like Solverboard to find innovative ways to engage young children in reading, fostering a love for learning from an early age.
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