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Rain Filtering Umbrellas

Clean the Sky - Positive Eco Trends & Breakthroughs

The Filterbrella

— May 28, 2008 — Fashion
To take a common devise such as an umbrella and turn it into an agent for living a healthier life and protecting the environment is quite a feat in my mind. The Filterbrella by Andrew Leinonen is a special eco-friendly concept umbrella that filters rain water and turns it into potable drinking water. The umbrella’s canopy is made of compostable polylactic acid plastic blends and there is a carbon filter attached to the handle that provides the user with drinking, potable water on the go.

The Filterbrella is still a concept, but hopefully it will go into commercial production some time soon.
Trend Themes
1. Eco-friendly Umbrellas - Introducing eco-friendly umbrellas that provide more than shelter could disrupt the traditional umbrella market and increase environmental consciousness.
2. Sustainable Design - Innovative designs like the Filterbrella push the envelope of sustainable design within the umbrella industry, with further opportunities to expand this trend in other markets.
3. Portable Water Filtration - The Filterbrella concept can potentially lead to the development of portable water filtration systems within the travel and outdoor industries, providing consumers with clean and drinkable water on the go.
Industry Implications
1. Outdoor Gear - The Filterbrella has the potential to disrupt the outdoor gear industry, providing consumers with a new, eco-friendly take on an essential item.
2. Sustainable Consumer Goods - The eco-friendly and sustainable design of the Filterbrella highlights the potential for more sustainable consumer goods in household and personal items.
3. Water Treatment - The Filterbrella can lead to the development of innovative and portable water treatment systems, with potential applications in disaster relief efforts and in regions with limited access to clean water.
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