Comfy Outdoor Garment and 432Hz Join Forces on a Capsule
Harajuku fashion label Comfy Outdoor Garment works in collaboration with Hong Kong-based retail label 432Hz on a new collection of wearables that are designed with inspiration drawn from the world of hiking. The two brands join heads to launch a capsule of unique pieces that are spotlighted by the progressive fabric use that prepares them for any outdoor experience.
The collection is headed by the Activity shorts, which are a staple item in the roster of Comfy Outdoor Garment. It is made from a very breathable stretch polyester material and has a belt that offers a touch of adjustability before it is finished with the 432Hz branding detail applied through embroidery as a nod to both contributing brands.
Image Credit: Comfy Outdoor Garment
The collection is headed by the Activity shorts, which are a staple item in the roster of Comfy Outdoor Garment. It is made from a very breathable stretch polyester material and has a belt that offers a touch of adjustability before it is finished with the 432Hz branding detail applied through embroidery as a nod to both contributing brands.
Image Credit: Comfy Outdoor Garment
Trend Themes
1. Innovative Fabrication Techniques - Collaborations between fashion labels and retailers speculate a potential market for progressive fabric in outdoor wear.
2. Hiking-inspired Wearables - Harajuku fashion label Comfy Outdoor Garment and 432Hz's new collection is a unique take on hiking fashion.
3. Breathable Polyester Material - Activity shorts made from a unique, breathable stretch polyester material with added adjustability points.
Industry Implications
1. Fashion Retail - Fashion retailers invest in collaborations with outdoor wear makers to capitalize on new trends.
2. Sportswear Manufacturing - Manufacturers of sportswear explore new production techniques to create breathable and stretchable fabric options.
3. Outdoor Experience Retailing - Collaborations between fashion labels and outdoor experience retailers demonstrate market potential for outdoor-friendly wear.
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