One Milllion Blog — May 17, 2006 — Special
References: Coloribus
Coloribus is a cool advertising site that shows you who is stealing other people's ideas. Nice!
From Coloribus:
How often do you get to meet identical people?
— On a rare occasion if they are not twins .
— Is it possible that the same genius idea strikes different people at the same time?
— It is known to happen. Are there such cases in the world of advertisement ?
— Yes, they're all around us!
On these pages they introduce you to a collection of ads using the same idea or image prepared by different agencies.
Rare and special.
From Coloribus:
How often do you get to meet identical people?
— On a rare occasion if they are not twins .
— Is it possible that the same genius idea strikes different people at the same time?
— It is known to happen. Are there such cases in the world of advertisement ?
— Yes, they're all around us!
On these pages they introduce you to a collection of ads using the same idea or image prepared by different agencies.
Rare and special.
Trend Themes
1. Identical Idea Ads - Identifying and showcasing instances where different agencies create ads with the same idea or image.
2. Agency Idea Theft - Highlighting cases of agencies stealing ideas from each other in the advertising industry.
3. Unoriginal Advertising - Bringing attention to the prevalence of unoriginal ads in the advertising world.
Industry Implications
1. Advertising - Opportunity for agencies to create innovative campaigns that stand out from the crowd and avoid idea theft.
2. Creative Industry - Encouraging creatives to think outside the box and come up with unique concepts to avoid duplication.
3. Marketing - Opportunity for marketers to leverage the importance of originality in their campaigns and differentiate themselves from competitors.
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