This Cleaning Broom Was Made for Multi-Tasking and Selfie-Taking
Riley von Niessen — June 23, 2016 — Art & Design
References: kickstarter & yankodesign
Ranjiv Sirpal designed the 'SeflieBroom,' a product that is just what the name describes -- a cleaning broom that consumers can take pictures of themselves with. Though most people generally don't have on their best looks when they take to cleaning their houses, the SelfieBroom is ready to capture the moments that they might want to share with the world.
When selfie sticks first hit the market a few years ago, the idea seemed both insane and undeniably narcissistic -- however the device has grown immensely and has become a handy tool for Millennial and Generation Z consumers. As these generations are now starting to have their own places, creating a cleaning broom that has a novelty appeal for them could make the product a hit. In addition, the broom is free-standing and can hold mobile devices like a tripod, making it useful for a variety of needs.
When selfie sticks first hit the market a few years ago, the idea seemed both insane and undeniably narcissistic -- however the device has grown immensely and has become a handy tool for Millennial and Generation Z consumers. As these generations are now starting to have their own places, creating a cleaning broom that has a novelty appeal for them could make the product a hit. In addition, the broom is free-standing and can hold mobile devices like a tripod, making it useful for a variety of needs.
Trend Themes
1. Selfie Stick Cleaning Tools - Creating innovative cleaning tools that incorporate selfie stick features, appealing to Millennial and Generation Z consumers.
2. Novelty Home Cleaning Products - Designing and marketing cleaning products with novelty appeal, targeting the trend of self-expression through household chores.
3. Multifunctional Cleaning Devices - Developing cleaning devices that serve multiple purposes, such as holding mobile devices and functioning as a tripod.
Industry Implications
1. Home Cleaning - The home cleaning industry can explore the opportunity to introduce novelty products that cater to younger consumers seeking unique experiences.
2. Consumer Electronics - The consumer electronics industry can integrate selfie stick functionality into various products, including cleaning tools, to tap into the selfie trend.
3. Household Goods - Manufacturers of household goods can create innovative products that serve multiple functions, addressing the demand for convenient and versatile cleaning devices.
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