The Dr. Kellyann Classic Chicken Bone Broth is Easy to Buy and Enjoy
Michael Hemsworth — September 3, 2021 — Marketing
References: drkellyann & foodbev
Bone broth is traditionally made at home or purchased fresh from a grocer, so the Dr. Kellyann Classic Chicken Bone Broth is being launched as a shelf-stable alternative for consumers to pick up. The bone broth is crafted using a series of nutritious ingredients including organic vegetables and herbs that have been added to simmered chicken bones. Each serving of the broth contains 15-grams of protein along with 5.5-grams of collagen.
The Dr. Kellyann Classic Chicken Bone Broth comes in 16.9-fluid-ounce Tetra pack cartons, which have been available starting September 1, 2021. The product is being stocked as an exclusive product at Whole Foods Market locations across the nation where shoppers can pick it up for $7.69 per carton. The launch of the product coincides well with the upcoming seasonal change, which will see more consumers shifting towards comforting food varieties as they head back indoors.
The Dr. Kellyann Classic Chicken Bone Broth comes in 16.9-fluid-ounce Tetra pack cartons, which have been available starting September 1, 2021. The product is being stocked as an exclusive product at Whole Foods Market locations across the nation where shoppers can pick it up for $7.69 per carton. The launch of the product coincides well with the upcoming seasonal change, which will see more consumers shifting towards comforting food varieties as they head back indoors.
Trend Themes
1. Shelf-stable Bone Broth - Opportunity to create additional shelf-stable bone broth flavors to cater to different tastes and dietary preferences.
2. Packaging Innovation - Potential to explore eco-friendly or reusable packaging alternatives for shelf-stable bone broths.
3. Collagen-boosted Beverages - Trend towards adding collagen for health benefits in other beverages such as coffee, tea, and smoothies.
Industry Implications
1. Food and Beverage - Innovation in creating shelf-stable bone broths could create new market opportunities in the food and beverage industry.
2. Packaging - Shelf-stable bone broth innovation can inspire new packaging designs in the packaging industry.
3. Health and Wellness - Collagen-boosted beverages trend could create innovation opportunities for health and wellness companies.
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