The Chummy Collection Bursts at the Seams to Cater to Your Comfort
Amelia Roblin — March 8, 2014 — Art & Design
References: maurizio-galante & opinionciatti
The Chummy collection looks oh-so-inviting with its wonderfully rounded surfaces. The comfy series combines a loveseat sofa, an armchair and a pouf that all look like they're about to explode due to overstuffing inside.
It's actually molded polyurethane that makes the shape of the seating objects, and a choice of different upholstery would be available as whimsical finishes. One option is a stretchy fabric that's been printed to resemble the texture of concrete, making these objects look peculiarly like they've been sculpted from stone. The customer may alternatively choose the white synthetic fur as slipcovers for the chairs and footstool, giving them a shaggy retro appearance. For the color-loving user of the Chummy collection, an assortment of vivid shades offer additional options in lycra material.
It's actually molded polyurethane that makes the shape of the seating objects, and a choice of different upholstery would be available as whimsical finishes. One option is a stretchy fabric that's been printed to resemble the texture of concrete, making these objects look peculiarly like they've been sculpted from stone. The customer may alternatively choose the white synthetic fur as slipcovers for the chairs and footstool, giving them a shaggy retro appearance. For the color-loving user of the Chummy collection, an assortment of vivid shades offer additional options in lycra material.
Trend Themes
1. Round-shaped Furniture - Opportunity for disruptive innovation in creating comfortable and visually appealing furniture with rounded surfaces.
2. Whimsical Upholstery Design - Opportunity for disruptive innovation in using unique and playful upholstery options to create visually interesting furniture pieces.
3. Molded Polyurethane Seating - Opportunity for disruptive innovation in using molded polyurethane to create comfortable and durable seating objects.
Industry Implications
1. Furniture Manufacturing - Opportunity for disruptive innovation in the furniture manufacturing industry by incorporating round-shaped designs and whimsical upholstery options.
2. Interior Design - Opportunity for disruptive innovation in the interior design industry by incorporating unique and visually intriguing furniture pieces with rounded shapes and whimsical upholstery.
3. Textile Manufacturing - Opportunity for disruptive innovation in the textile manufacturing industry by creating stretchy fabrics that resemble the texture of concrete and synthetic fur slipcovers for furniture.
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