Colgate-Palmolive Hopes to Enhance Oral Hygiene Experience
Meghan Young — May 31, 2013 — Art & Design
There are tons of different teeth cleaners on the market, but they often focus on bristles and handles; the chemical-releasing toothbrushes hopes to change that. It is a patent-pending design that would put the toothbrush on a level playing field with its counterpart: toothpaste.
Conceived by Colgate-Palmolive, the chemical-releasing toothbrushes would enhance the experience of oral hygiene by way of a special patch. Not only could this patch come in different flavors such as mint and lemon, they could potentially release different chemicals including caffeine and pain killers. As the American company puts it, "While consumers may seek to clean their tongue or teeth, there has not been a toothbrush which provides a chemical sensory response in a mouth to enhance a user’s brushing experience."
Conceived by Colgate-Palmolive, the chemical-releasing toothbrushes would enhance the experience of oral hygiene by way of a special patch. Not only could this patch come in different flavors such as mint and lemon, they could potentially release different chemicals including caffeine and pain killers. As the American company puts it, "While consumers may seek to clean their tongue or teeth, there has not been a toothbrush which provides a chemical sensory response in a mouth to enhance a user’s brushing experience."
Trend Themes
1. Chemical-releasing Toothbrushes - Chemical-releasing toothbrushes offer a unique and innovative approach to oral hygiene, enhancing the user's brushing experience through the release of different chemicals.
Industry Implications
1. Oral Hygiene Products - The chemical-releasing toothbrush trend presents new opportunities for companies in the oral hygiene industry to develop and market innovative products.
2. Flavoring and Fragrance Industry - The flavoring and fragrance industry could benefit from the chemical-releasing toothbrush trend by supplying different flavors and scents for the toothbrush patches.
3. Pharmaceutical Industry - The pharmaceutical industry has the potential to collaborate with toothbrush manufacturers to develop chemical-releasing patches that include painkillers or other medicinal substances.
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