Check My Ride is Perfect for Gearheads Who Can't Let Go
Michael Hines — March 27, 2011 — Autos
References: checkmyride & autoblog
Check My Ride is a new social networking site that lets owners track down and connect with the new owners of their old cars. The website lets you track down your old ride by searching DMV records by vehicle identification number.
Selling a car is often an emotional experience: Either you really hate the heap that you're selling or you can't bear to see it go. For the latter scenario, Check My Ride offers a rewarding experience. You can sign up for the site and register your vehicle's VIN to connect with old owners. Another great, albeit unintended, use for Check My Ride is to aid owners looking for stolen cars. Connecting with old car owners, busting car thieves -- what's not to love?
Selling a car is often an emotional experience: Either you really hate the heap that you're selling or you can't bear to see it go. For the latter scenario, Check My Ride offers a rewarding experience. You can sign up for the site and register your vehicle's VIN to connect with old owners. Another great, albeit unintended, use for Check My Ride is to aid owners looking for stolen cars. Connecting with old car owners, busting car thieves -- what's not to love?
Trend Themes
1. Car Ownership Social Networks - Opportunity to build social networking platforms that connect car owners and help them track their vehicles throughout their lifetime.
2. Digital Car Tracking - Technology that enables the tracking and aggregation of car data presents disruptive innovation opportunities for the auto industry.
3. Second-hand Car Market - As car owners seek more meaningful relationships with their vehicles, online marketplaces for second-hand cars will benefit from new offerings related to carpersonalization and history tracking.
Industry Implications
1. Social Media - Companies focused on social media may develop platforms that enable car owners to connect and track their vehicles throughout their lifetime.
2. Auto Insurance - Auto insurance providers may leverage digital car tracking technology to offer new services that align with the evolving needs of car owners.
3. Online Marketplaces - Online marketplaces for second-hand cars may expand their offerings to cater to car owners looking for more meaningful relationships with their vehicles.
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