'Sauntering into Wilderness' by Charu Anand Goes Deep into the Jungle
Amanda Chang — October 16, 2010 — Fashion
References: behance.net & fashionserved
Nature-lovers and photography-lovers will adore the 'Sauntering into Wilderness' editorial by Charu Anand. Featuring model Miriam Ilorah, the spread is an exquisite display of the intimate and intense relationship individuals can have with nature.
Whether leaning seductively by a tree or along an alluring river, there's no doubt that Ilorah adds an extra charming flair to the Charu Anand 'Sauntering into Wilderness' pictorial.
Implications - With the increasing urbanization of the world, consumers are eager to rekindle a connection with the natural environment. This photo series draws explicit reference to this overwhelming desire. Businesses should offer consumers the opportunity to connect to the natural environment without needing to stray from their urban lives.
Whether leaning seductively by a tree or along an alluring river, there's no doubt that Ilorah adds an extra charming flair to the Charu Anand 'Sauntering into Wilderness' pictorial.
Implications - With the increasing urbanization of the world, consumers are eager to rekindle a connection with the natural environment. This photo series draws explicit reference to this overwhelming desire. Businesses should offer consumers the opportunity to connect to the natural environment without needing to stray from their urban lives.
Trend Themes
1. Nature Reconnection - Businesses should create products/services that allow consumers to connect with nature in urban environments.
2. Intimate Outdoor Experience - Creating outdoor experiences that allow individuals to feel more intimately connected with nature is a disruptive innovation opportunity.
3. Wilderness Photography - The demand for nature-themed photography is on the rise, presenting opportunities for photographers to meet this demand.
Industry Implications
1. Eco-tourism - Eco-Tourism companies should focus on providing unique and intimate outdoor experiences that allow individuals to connect with nature.
2. Photography - Photographers should consider the demand for nature-themed photography and capitalize on this trend.
3. Outdoor Recreation - Outdoor Recreation companies should provide products and services that enable consumers to have an intimate outdoor experience.
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