Useless Fashion Charger for Your iPod
Jeremy Gutsche — April 16, 2007 — Tech
References: fair-kaeuflich.de & ohgizmo
German designers have just solved a problem that you didn't know you have. They've created a stylish iPod charging cradle. The upside is that you can clean up all your wires and add to your iPod accessory collection.
If you're more tech than flair, you'd might prefer the SplashPower Charging Station which lets you recharge your phone without wires.
Implications - In a consumer-driven world, the market for products that are more showy and decorative than functional continue to grow as a result of the constant need to buy, to have and to consume. Companies have tapped into this need and continue to release accessories, decorations and customization tools that blur the line for consumers between "want" and "need."
If you're more tech than flair, you'd might prefer the SplashPower Charging Station which lets you recharge your phone without wires.
Implications - In a consumer-driven world, the market for products that are more showy and decorative than functional continue to grow as a result of the constant need to buy, to have and to consume. Companies have tapped into this need and continue to release accessories, decorations and customization tools that blur the line for consumers between "want" and "need."
Trend Themes
1. Decorative Charging Accessories - The rise of decorative and showy charging accessories offers an opportunity for companies to tap into the consumer desire for accessories that blur the line between 'want' and 'need'.
2. Wireless Charging Stations - Wireless charging stations, such as the SplashPower Charging Station, offer an innovation opportunity for companies seeking to offer hassle-free charging experiences to their customers.
3. Customizable Technology Accessories - The market for customizable technology accessories presents an opportunity for companies to provide personalized products that cater to the consumer desire for both functionality and aesthetic appeal.
Industry Implications
1. Technology Accessories - Companies specializing in technology accessories can tap into the trend of decorative charging accessories and customizable technology accessories to capture market share.
2. Consumer Electronics - Wireless charging stations offer a disruptive innovation opportunity for companies in the consumer electronics industry to differentiate themselves and provide increased convenience for customers.
3. Fashion and Lifestyle - The intersection of fashion and technology presents an opportunity for companies in the fashion and lifestyle industry to offer decorative and functional charging accessories that cater to the consumer desire for aesthetic appeal.
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