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Skater Lifestyle Lookbooks

Clean the Sky - Positive Eco Trends & Breakthroughs

Cecilia Poupon Captured The Essence of Skate Life for Fraiche Kiss SS11

— March 15, 2011 — Fashion
Photographer Cecilia Poupon has taken some sweet photographs for the Fraiche Kiss SS11 collection. The images display the clothing line as a go-to choice for active lifestyles, particularly those who like to pave the concrete streets on skateboards.

Cecilia Poupon captures the essence of the skateboarder’s lifestyle for the Fraiche Kiss SS11 lookbook. The pictures show off the clothes as skaters coast down empty roads, lofting around in empty parking lots and just chilling.

Fraiche Kiss picked a winner to shoot their SS11 lookbook. Cecilia Poupon’s framing, composition and style really compliment the look and feel of the clothing brand. Keep an eye out for the catalog and new website for Fraiche Kiss that will feature these wicked shots by Cecilia Poupon.
Trend Themes
1. Skater Lifestyle Fashion - Opportunity for clothing brands to cater to the growing demand for skateboarder-inspired fashion.
2. Outdoor Sports Photography - Potential for photographers to capture the excitement and passion of skater lifestyle in their portfolios and commercial projects.
3. Brand Collaboration - Chance for skateboarding-related brands to collaborate with fashion labels and create unique, edgy collections.
Industry Implications
1. Fashion - Fashion brands can tap into the skater lifestyle trend and design clothing lines specifically for skateboarders and their followers.
2. Photography - Photography industry can leverage the skater lifestyle trend to capture captivating photographs in urban settings, showcasing the thrill and aesthetics of skateboarding.
3. Sporting Goods - Skateboarding equipment and accessory brands can collaborate with fashion brands to create stylish and functional products for skateboarders.
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