The Habit Burger Grill Launched a Catering Program with ezCater
Michael Hemsworth — June 25, 2024 — Marketing
References: habitburger & qsrmagazine
The Habit Burger Grill has announced a partnership with ezCater for a catering program that will bring the brand's signature fare to consumers in a new way. The brand is taking part in the ezCater Reliability Rockstar program on the ezCater Marketplace, which positions it as one of the most reliable options for high-quality fare that consumers are sure to enjoy. The catering options including Charburgers, tempura green beans, onion rings, salads and more for workplaces to help administrators easily order fare that will suit flavor preferences of all kinds.
Chief Marketing Officer at The Habit Burger Grill spoke on the brand's new catering program saying, "Partnering with ezCater allows us to extend our reach by connecting with new, high-value business clients and incremental orders. It’s also about expanding our dining options to create memorable experiences with our California-inspired recipes. Cooked freshly to order on the flame, our food brings a unique flavor to any event, and I love that ezCater makes this all effortless.”
Image Credit: The Habit Burger Grill
Chief Marketing Officer at The Habit Burger Grill spoke on the brand's new catering program saying, "Partnering with ezCater allows us to extend our reach by connecting with new, high-value business clients and incremental orders. It’s also about expanding our dining options to create memorable experiences with our California-inspired recipes. Cooked freshly to order on the flame, our food brings a unique flavor to any event, and I love that ezCater makes this all effortless.”
Image Credit: The Habit Burger Grill
Trend Themes
1. Corporate Catering Services - Innovative corporate catering solutions are gaining traction with partnerships like The Habit Burger Grill's new program with ezCater.
2. Marketplace Integration - Brands are increasingly integrating with catering marketplaces to expand their service reach and reliability, as demonstrated by The Habit Burger Grill's collaboration with ezCater.
3. Customized Corporate Dining Experiences - Creating tailored dining experiences for corporate clients is becoming a trend, with The Habit Burger Grill offering an array of menu options to cater to diverse tastes.
Industry Implications
1. Foodservice and Catering - The partnership between The Habit Burger Grill and ezCater highlights the growing demand for specialized foodservice solutions in corporate environments.
2. Restaurant Technology - Technological platforms facilitating foodservice partnerships are revolutionizing the restaurant industry as seen with ezCater's role in connecting top brands to new clients.
3. Event Planning and Hospitality - The collaboration between The Habit Burger Grill and ezCater underscores the importance of seamless catering services in enhancing event planning and hospitality offerings.
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