'Cat vs. Human: Another Dose of Catnip' Explores Feline Relationships
— July 25, 2013 — Marketing
References: catversushuman.tumblr & laughingsquid
Yasmine Surovec's quirky cat comic books have cause quite a stir throughout the interent recently. Needless to say, the web is obsessed with cats, from cats who dress up like humans to furry felines with an attitude problem (here's looking at you, Grumpy Cat). Surovec's comic book takes this obsession and puts it into words and pictures, in the form of a fun and light-hearted comic book.
Each comic strip depicts Yasmine's relationship with her three cats, and the problems that arise because of her cats' indifferent attitude towards her. They vomit on her keyboard, won't play with her until she's trying to fall asleep, and use her legs as personal scratching posts. However, these comic strips make it clear that Yasmine does indeed love her furry pets, even with all their craziness.
Each comic strip depicts Yasmine's relationship with her three cats, and the problems that arise because of her cats' indifferent attitude towards her. They vomit on her keyboard, won't play with her until she's trying to fall asleep, and use her legs as personal scratching posts. However, these comic strips make it clear that Yasmine does indeed love her furry pets, even with all their craziness.
Trend Themes
1. Cat-friendly Products - Businesses can create products such as furniture and toys designed to satisfy cat owners and their pets' needs.
2. Digital Comics - Digital media platforms can provide opportunities for artists to distribute their comics to a wider audience.
3. Pet Videography - Services to capture and edit videos of pets can be popular among pet owners who love to share their pets' shenanigans on social media.
Industry Implications
1. Pet Industry - Companies can develop innovative cat-related products to cater to an increasing number of cat owners.
2. Digital Publishing - Companies can build digital platforms to make it easier for artists to distribute their work and connect with readers.
3. Social Media Marketing - Businesses can create social media content such as videos and viral challenges tailored towards cat owners and lovers.
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