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Fitting Cartoon Package Doodles

Clean the Sky - Positive Eco Trends & Breakthroughs

Ben Frost Accurately Demonstrates Cartoons on Drugs

— February 28, 2013 — Art & Design
Ben Frost uses pharmaceutical packaging as his canvas for these accurately portrayed cartoons on drugs.

At first glance, these playful drawings may come off as simple doodles, but they are brilliantly put together. He uses iconic cartoon characters to reenact the side effect of different prescription drugs. The character is drawn straight onto the packaging for greater effect.

Ben didn’t create uncharacteristic portrayals of of his cartoons on drugs. In fact, it would appear that he was inspired by actual drawings. This is what makes the series clever as he uses common reactions from these characters and appropriately fits them in with each drug package.

It is of curiosity how Ben managed to get the boxes for all of these prescription drugs.
Trend Themes
1. Pharmaceutical Cartoons - The use of cartoon characters to illustrate prescription drug side effects presents an opportunity for companies to embrace a more creative approach in their packaging design.
2. Drug Packaging Art - The use of pharmaceutical packaging as a canvas for art opens up new avenues for companies to explore as they seek to stand out in a crowded market.
3. Iconic Character Designs - The use of well-known cartoon characters offers an opportunity for companies to tap into a nostalgic and relatable market segment that responds well to unique and creative branding.
Industry Implications
1. Pharmaceutical Industry - The pharmaceutical industry can explore the use of creative packaging designs that incorporate art and pop culture references to appeal to a wider audience.
2. Art Industry - Art galleries and collectors can recognize the value of pharmaceutical packaging as a medium for showcasing unique and relevant artwork.
3. Marketing Industry - Marketing firms can offer companies creative branding strategies that incorporate pop culture icons and references to differentiate their packaging design and capture the attention of consumers.
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