The CarmaKoma Fall 2011 Collection is Downtown Cool
Souzan Michael — July 18, 2011 — Fashion
References: carmakoma & refinery29
Plus-sized fashion has never looked better than with the CarmaKoma Fall 2011 collection. The Danish fashion house is known for creating cool, edgy pieces that every girl on-the-go should own. Fashions like silk dresses and tailored jackets are obvious must-haves and great investment pieces from the line.
The collection is called 'Eyes on You,' which perfectly describes the CarmaKoma Fall 2011 collection. The pieces are understated, with dark, muted colors.
With a rock-and-roll edge to it, the CarmaKoma Fall 2011 collection is made for "[w]omen following their own track in life, exploring their personal look and appearance," according to Refinery29.
Flattering cuts, tailoring and pleating make each piece a standout for a collection that is entirely covetable and perfect for fall.
The collection is called 'Eyes on You,' which perfectly describes the CarmaKoma Fall 2011 collection. The pieces are understated, with dark, muted colors.
With a rock-and-roll edge to it, the CarmaKoma Fall 2011 collection is made for "[w]omen following their own track in life, exploring their personal look and appearance," according to Refinery29.
Flattering cuts, tailoring and pleating make each piece a standout for a collection that is entirely covetable and perfect for fall.
Trend Themes
1. Plus-sized Fashion - The trend towards inclusive sizing and body positivity creates opportunities for disruptive innovations in size-inclusive fashion, from design to marketing.
2. Dark, Muted Colors - The trend towards dark, muted colors creates opportunities for modernizing traditional autumnal fashion with bold and dramatic aesthetics that belie the conventional fall color palette.
3. Rock-and-roll Edge - The trend towards rock-and-roll style and edginess creates opportunities for fashion lines to cater to the counter-culture and grunge movements with non-conformist and unconventional designs.
Industry Implications
1. Fashion Design - Fashion designers who focus on inclusive sizing and innovative design are poised to disrupt the fashion industry, creating an opportunity to capitalize on the demand for plus-sized fashion.
2. Marketing - Marketers that embrace body positivity and diversity will be well-suited to capitalize on the demand for size-inclusive fashion, leveraging creative storytelling and brand messaging that resonates with customers.
3. Retail - Retailers who offer merchandise with a rock-and-roll edge that caters to counter-culture movements are poised to capture a niche, fashion-forward market that is passionate about unique and non-conformist style.
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