The Cargo Khaki Air Max Presto Combats Harsh Winter Conditions
References: shop.bdgastore & hypebeast
Nike's signature Air Presto Mid Utility sneakers receive a new colorway and design entitled 'Cargo Khaki' -- it is prepared to combat the harsh conditions that come with the winter weather. The latest iteration is complete in a predominantly gray tone throughout the uppers in a waterproof material. This feature is accompanied by a midfoot cage and toe cap for added protection.
Some details include reflective touches over the heel pull tab, a zipper enclosure over the side, and bright orange rope lacing systems. To round out the entire silhouette are a black rubber outsole with traction sensibilities and a Phylon light gray midsole. The Air Presto Mid Utility Cargo Khaki sneakers are now available for purchase online at Bodega.
Some details include reflective touches over the heel pull tab, a zipper enclosure over the side, and bright orange rope lacing systems. To round out the entire silhouette are a black rubber outsole with traction sensibilities and a Phylon light gray midsole. The Air Presto Mid Utility Cargo Khaki sneakers are now available for purchase online at Bodega.
Trend Themes
1. Waterproof Sneaker Technology - Opportunity for incorporating waterproof materials and accessories into sneaker designs to combat harsh weather conditions.
2. Reflective Sneaker Design - Potential for integrating reflective touches in sneaker designs for increased visibility in low-light environments.
3. Functional Winter Sneaker Collections - Market demand for sneakers specifically designed to withstand the challenges of winter weather conditions.
Industry Implications
1. Sportswear - Disruptive innovation opportunity for sportswear brands to create durable waterproof sneakers for winter use.
2. Outdoor Gear - Opportunity for outdoor gear brands to incorporate sneaker technology in their product offerings to appeal to adventure enthusiasts.
3. Fashion Retail - Potential for fashion retailers to curate and offer functional winter sneaker collections that merge style with functionality.
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