These Mod Card Designs Conceal Your Message in an Interactive Scratch Card
References: scratchoffgreetings & fancy
Give the gift of mystery this year with the Scratch Off greeting cards. These interactive cards invite friends, family members and loved ones to use a quarter to scratch away at the well wishes hidden behind a golden or silver overlay. With these Scratch Off greeting cards everyone is always guaranteed to win a lovable sentiment.
While greeting cards are fun to receive for Valentine's Day, birthdays, congratulations and multiple other occasions, they tend to be something you read once and throw away. The Scratch Off cards make well wishes more interactive by incorporating your message of choice into a scratch card design. This way readers are encouraged to use a piece of change to rub away and reveal what you're message is for an added touch of fun and mystery.
While greeting cards are fun to receive for Valentine's Day, birthdays, congratulations and multiple other occasions, they tend to be something you read once and throw away. The Scratch Off cards make well wishes more interactive by incorporating your message of choice into a scratch card design. This way readers are encouraged to use a piece of change to rub away and reveal what you're message is for an added touch of fun and mystery.
Trend Themes
1. Interactive Greeting Cards - Opportunity for creating greeting cards with interactive elements to engage recipients and create a memorable experience.
2. Personalized Greeting Cards - Disruptive innovation opportunity lies in offering customizable greeting cards that allow individuals to add their own messages or designs for a more personalized touch.
3. Surprise Element in Greeting Cards - Creating greeting cards that incorporate surprise elements, such as scratch-off areas, to enhance the excitement and anticipation for the recipient.
Industry Implications
1. Stationery Industry - The stationery industry can explore incorporating interactive features, like scratch-off designs, into their greeting card offerings to attract and engage customers.
2. E-commerce Retail Industry - Opportunity exists for online retailers to offer personalized greeting cards with interactive elements to augment their product offerings and drive customer engagement.
3. Gift and Souvenir Industry - Disruptive innovation opportunity in the gift and souvenir industry lies in incorporating surprise elements, like scratch-off areas, into greeting cards to create unique and memorable keepsakes.
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