These Scripto Birthday Candle Lighters Come in Several Finishes
Michael Hemsworth — December 22, 2020 — Marketing
References: calicobrands & csnews
The Scripto Birthday Candle Lighter is a new product being launched by Calico Brands Inc. to offer consumers with a way to easily light candles on cakes and beyond. The lighter comes in one of five birthday-themed finish options, which each features an extended nozzle to make lighting easier and have a refillable tank as well. The adult-friendly push button ignition makes the lighter easy to use, but also features the patented child-resistant mechanism that exceeds Consumer Product Safety Commission requirements.
The Scripto Birthday Candle Lighter is priced at $2.79 each and are also great for lighting other kinds of candles, which could include ones with a recessed wick that is harder to reach with a conventional lighter to enhance safety.
The Scripto Birthday Candle Lighter is priced at $2.79 each and are also great for lighting other kinds of candles, which could include ones with a recessed wick that is harder to reach with a conventional lighter to enhance safety.
Trend Themes
1. Extended Nozzle Lighters - An opportunity for innovative lighter designs with extended nozzles to make lighting candles easier and safer.
2. Refillable Candle Lighters - A growing trend in the candle lighter industry is the development of refillable lighters, offering convenience and sustainability to consumers.
3. Child-resistant Candle Lighters - The demand for candle lighters with child-resistant mechanisms is on the rise, presenting an opportunity for companies to create innovative and safe products.
Industry Implications
1. Household Products - The household products industry can explore disruptive innovation opportunities in developing safer and more convenient candle lighters.
2. Candle Manufacturing - Candle manufacturers can leverage the trend of safety-focused lighters to create unique and appealing products that prioritize consumer safety.
3. Consumer Goods - In the consumer goods industry, there is potential for disruptive innovation in designing candle lighters that offer enhanced safety features and ease of use.
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