Calm Tech Certified™ May Boost Consumer Loyalty and Trust
References: calmtech.institute
Calm Tech Certified™ is a new product accreditation that tech brands can strive to achieve. The program seeks to address the negative psychological effects that modern technology can have on people.
Calm Tech Certified™ evaluates tech on its "use of attention, periphery, robustness, light, sound, and material use." The aim is to determine whether the product "works with [the user's] attention, instead of against it." Upon assessment, the organization will identify areas of excellence and improvement, either acknowledging tech products with its certification or providing a detailed roadmap for applicants to work toward getting the certification.
Some Calm Tech Certified™ include Unpluq, a keychain tag with NFCC connectivity that "locks" selected apps during a designated time period, and a 60 Hz E-Paper computer with a more human-friendly interface.
Image Credit: Calm Tech Institute
Calm Tech Certified™ evaluates tech on its "use of attention, periphery, robustness, light, sound, and material use." The aim is to determine whether the product "works with [the user's] attention, instead of against it." Upon assessment, the organization will identify areas of excellence and improvement, either acknowledging tech products with its certification or providing a detailed roadmap for applicants to work toward getting the certification.
Some Calm Tech Certified™ include Unpluq, a keychain tag with NFCC connectivity that "locks" selected apps during a designated time period, and a 60 Hz E-Paper computer with a more human-friendly interface.
Image Credit: Calm Tech Institute
Trend Themes
1. Mindful Tech Integration - Mindful technology encourages devices to harmonize with user attention, minimizing distractions and promoting healthier tech interactions.
2. Certification-driven Product Development - The introduction of certifications like Calm Tech Certified™ drives innovation as companies refine products to meet stringent criteria for consumer trust.
3. Attention-friendly Devices - Attention-friendly tech design prioritizes human-centric interactions, influencing product development with an emphasis on user well-being.
Industry Implications
1. Consumer Electronics - Consumer electronics innovate by incorporating features that align with psychological health certifications, appealing to wellness-conscious users.
2. Tech Consultancy Services - Tech consultancy firms find new avenues for growth in providing certification preparation services to companies eager to meet mindful tech standards.
3. Digital Wellness - The digital wellness industry expands as tech companies increasingly focus on creating products that support mindful consumption and user balance.
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