The BT21 Baby Dalgona Kit Maker Makes the Popular Korean Treat Easy to Bake
Colin Smith — October 24, 2022 — Art & Design
References: kpop.exchange
BT21, the product brand for the popular K-Pop band 'BTS,' launched the 'BT21 Baby Dalgona Kit Maker.' This kit allows customers of all ages to produce dalgona cookies from the comfort of their own home for the purpose of eating or playing the popular Korean dalgona game. In this game, players must simply cut out a certain pattern on the cookie without breaking the rest of the cookie, as doing so results in a loss.
The BT21 Baby Dalgona Kit Maker comes with most of the ingredients required to bake the dalgona, requiring only the addition of baking soda and sugar from the customer. The kit comes with seven stencils, each representing one BT21 character, which are each tied to a BTS band member.
The BT21 Baby Dalgona Kit Maker is available online from various third-party retailers at an MSRP of $69 CAD.
Image Credit: BT21, Kpop Exchange
The BT21 Baby Dalgona Kit Maker comes with most of the ingredients required to bake the dalgona, requiring only the addition of baking soda and sugar from the customer. The kit comes with seven stencils, each representing one BT21 character, which are each tied to a BTS band member.
The BT21 Baby Dalgona Kit Maker is available online from various third-party retailers at an MSRP of $69 CAD.
Image Credit: BT21, Kpop Exchange
Trend Themes
1. DIY Baking Kits - There is a growing trend towards DIY baking kits that allow customers of all ages to bake treats from the comfort of their own homes and participate in cultural experiences such as the Korean dalgona game.
2. Celebrity-branded Baking Kits - The success of the BT21 Baby Dalgona Kit Maker highlights the disruptive innovation opportunity presented by celebrity-branded DIY baking kits that leverage existing fan bases to sell unique products.
3. Interactive Baking Games - The popularity of the Korean dalgona game and the BT21 Baby Dalgona Kit Maker suggests an emerging trend towards interactive baking games that challenge players to create treats while also entertaining them.
Industry Implications
1. Food and Beverage - The rise of DIY baking kits creates opportunities for established food and beverage companies to expand into the at-home baking market and offer unique cultural experiences to their customers.
2. Entertainment - The success of the BT21 Baby Dalgona Kit Maker demonstrates the potential for entertainment companies to enter the DIY baking market and leverage their existing fan bases to sell unique, interactive products.
3. E-commerce - The availability of the BT21 Baby Dalgona Kit Maker from various third-party retailers highlights the potential for e-commerce companies to sell and distribute DIY baking kits globally, tapping into a growing trend towards at-home baking.
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