These Brimless Baseball Caps from '69' are a New Take on a Classic
Ashley Noelle Lesiak — November 26, 2013 — Fashion
References: assemblynewyork & vfiles
These brimless baseball caps are truly unique and a little baffling. Recently baseball caps have become quite the fashion accessory, but up until then I had always assumed that the sole reason for wearing one was to keep the sun out of your eyes. I guess now that the hat is known for its style, its function can be flushed down the drain.
These brimless baseball caps are made of denim and come in light blue, black and white. The buckle on the adjustment strap in the back is made of gold-colored metal. Instead of a beak at the front of the hat, there is just nothing. It's actually a little unsettling to see at first.
The hats are stylistically intended to be worn backwards with the gold adjustment strap showing. It actually makes sense to get rid of the brim now that wearing caps backwards is back in fashion.
These brimless baseball caps are made of denim and come in light blue, black and white. The buckle on the adjustment strap in the back is made of gold-colored metal. Instead of a beak at the front of the hat, there is just nothing. It's actually a little unsettling to see at first.
The hats are stylistically intended to be worn backwards with the gold adjustment strap showing. It actually makes sense to get rid of the brim now that wearing caps backwards is back in fashion.
Trend Themes
1. Brimless Baseball Caps - Disruptive innovation opportunity: Redesigning traditional baseball caps by removing the brim, offering a unique and fashion-forward alternative.
2. Fashion-forward Accessories - Disruptive innovation opportunity: Creating unconventional accessories that challenge traditional fashion norms, like these brimless baseball caps.
3. Retro Fashion Revival - Disruptive innovation opportunity: Capitalizing on the resurgence of retro fashion trends by reinventing classic items, such as brimless baseball caps.
Industry Implications
1. Fashion Accessories - Disruptive innovation opportunity: Introducing innovative and unconventional accessories, like brimless baseball caps, to the fashion accessories industry.
2. Apparel Manufacturing - Disruptive innovation opportunity: Leveraging new designs and materials, such as denim and gold-colored metal, to revolutionize the production of baseball caps.
3. Fashion Retail - Disruptive innovation opportunity: Offering unique and unconventional fashion items, like brimless baseball caps, to cater to the demand for distinctive fashion choices.
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