The 'Babyation' Breast Pump is Designed for Modern Moms
Michael Hemsworth — March 22, 2016 — Life-Stages
References: kickstarter & huffingtonpost
Despite so much innovation in the new mom market, breast pumps have remained relatively the same until now thanks to the 'Babyation' pump. Currently being funded on Kickstarter, the revolutionary pump is designed to be a quiet, discreet way to pump when out of the house (or even when at home).
The pump connects to the accompanying smartphone app to enable moms to gain better control over their lactation. The secret to the 'Babyation' breast pump's success is the shifting of pumping equipment; rather than hanging off the breast, the pump shifts the gear to a more comfortable location. Best of all, the portion that affixes to the mother's breast has a low-profile, it's heavy and offers enhanced comfort for extended pumping sessions.
The pump connects to the accompanying smartphone app to enable moms to gain better control over their lactation. The secret to the 'Babyation' breast pump's success is the shifting of pumping equipment; rather than hanging off the breast, the pump shifts the gear to a more comfortable location. Best of all, the portion that affixes to the mother's breast has a low-profile, it's heavy and offers enhanced comfort for extended pumping sessions.
Trend Themes
1. Smart Lactation Devices - The 'Babyation' breast pump introduces a smart and discreet solution for pumping, revolutionizing the traditional breast pump design.
2. Improved Pumping Control - The accompanying smartphone app allows moms to have better control over their lactation journey, enabling them to personalize their pumping experience.
3. Enhanced Comfort and Mobility - The 'Babyation' breast pump offers a low-profile and comfortable design, allowing for extended pumping sessions and the ability to pump on the go.
Industry Implications
1. Maternity Products - Maternity product manufacturers should consider incorporating smart technology and discreet designs into their breast pump offerings to meet the changing needs and preferences of modern moms.
2. Healthcare Technology - Companies in the healthcare technology industry have an opportuniry to develop innovative solutions that improve the breast pumping experience and offer greater control and convenience for nursing mothers.
3. Apparel and Accessories - Apparel and accessory brands can explore partnerships with breast pump manufacturers to create stylish and comfortable accessories that enhance the overall pumping experience for new moms.
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