The 'Breakdown of a Person's Google Results' Chart is Eye-Opening
Shiori Mine — August 5, 2012 — Marketing
References: brandyourself & visual.ly
The 'Breakdown of a Person's Google Results' chart proves why developing a presence on the Internet is critical to personal branding. With social media becoming an increasingly large part of today's society, virtual branding can be the key to unlocking your dream job.
If you've ever Googled someone, there is a good chance someone has done the same for you. Employers and recruiters are constantly digging for information about potential candidates, and Google is one of the major sources they turn towards. When considering 94% of people only look at the first page of results, your first impression on someone is made with those ten links. The breakdown suggests Linkedin is king when it comes to search results, ranking higher than any other networks and websites. Thus, having an updated Linkedin profile is critical to starting off on the right note.
If you are looking to up your influence and image on the web, take a few tips from the Breakdown of a Person's Google Results infographic by Brand Yourself.
If you've ever Googled someone, there is a good chance someone has done the same for you. Employers and recruiters are constantly digging for information about potential candidates, and Google is one of the major sources they turn towards. When considering 94% of people only look at the first page of results, your first impression on someone is made with those ten links. The breakdown suggests Linkedin is king when it comes to search results, ranking higher than any other networks and websites. Thus, having an updated Linkedin profile is critical to starting off on the right note.
If you are looking to up your influence and image on the web, take a few tips from the Breakdown of a Person's Google Results infographic by Brand Yourself.
Trend Themes
1. Virtual Personal Branding - With the increase in online searches and social media networks, individuals must focus on their personal branding to manage their online presence effectively.
2. Online Reputation Management - With the importance of Google search results, individuals must focus on managing their online reputation effectively.
3. Social Media Presence - Social media networks should be utilized to enhance online visibility and promote positive personal branding.
Industry Implications
1. Digital Marketing - The digital marketing industry can capitalize on the need for effective personal branding through social media and online reputation management services.
2. Recruitment and Staffing - Recruitment and staffing firms can benefit from providing online reputation management services as part of their candidate screening process.
3. Career Coaching - Career coaches can incorporate personal branding and online reputation management strategies to better prepare their clients for the workforce.
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