'Brand New You Tube' Delivers You 4 Beauty Products Per Month
Elit Alice — June 12, 2007 — Fashion
References: brandnewyoumagazine & springwise
Have you always wondered who the lucky ones are who could test the new products - well, this could be you from now on! For a quarterly fee of GBP 20 + 4.95 shipping and handling, you are promised to receive at least 4 products (worth at least GBP 80) in a tube. Brands to be tested include L'Oreal, Nivea, Elizabeth Arden, Lush, etc. You will be asked to complete and send back a questionnaire after the testing period. Once you're done with that, you've become a contributor the Brand New You Magazine, and your next tube will be on its way! Unfortunately for the time being, it is only available for the residents of UK and Ireland.
Trend Themes
1. Product Testing Subscription - Companies can implement subscription-based product testing programs to provide consumers with new and exciting products while gathering valuable feedback.
2. Influencer Collaboration - Brands can collaborate with influencers to promote their product testing programs and increase brand awareness.
3. Personalized Product Testing - Brands can leverage data to provide personalized product testing programs that cater to the unique preferences of individual customers.
Industry Implications
1. Beauty - The beauty industry can implement product testing subscription programs to introduce new products to consumers and gather feedback to improve future products.
2. Consumer Goods - Consumer goods companies can utilize personalized product testing programs to provide customers with products tailored to their preferences and increase customer satisfaction.
3. Marketing - Marketing companies can collaborate with brands to promote product testing programs and increase brand awareness and engagement.
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