Botox, Chemical Peels AND Shopping
Lindsey Erin Heim — September 2, 2008 — Life-Stages
References: health.msn & babyboomercaretaker
Botox is an intensely popular treatment right now, and malls are beginning to get in on the anti-wrinkle action. Just imagine: you can shop your heart out AND stop in for some Botox on the same trip.
More malls are catching on to the new fad of adding designer-type spas to their halls. These spas will offer many treatments that are common to private business spas, including Botox injections, chemical face peels, and laser hair removal. All of these options will be at the fingertips of future shoppers, who are expected to go gaga over their easy availability.
As reported on MSN’s health and fitness page, skin experts seem to be cautiously supporting the new possibility, with their primary tip to consumers being: do your research. If you’re heading to your fave shopping mall for one of these procedures, make sure the people who are performing it for you are completely certified. Check out MSN’s page for an outline of questions to ask and “homework to do” before looking into this newly available shopping-spree possibility.
More malls are catching on to the new fad of adding designer-type spas to their halls. These spas will offer many treatments that are common to private business spas, including Botox injections, chemical face peels, and laser hair removal. All of these options will be at the fingertips of future shoppers, who are expected to go gaga over their easy availability.
As reported on MSN’s health and fitness page, skin experts seem to be cautiously supporting the new possibility, with their primary tip to consumers being: do your research. If you’re heading to your fave shopping mall for one of these procedures, make sure the people who are performing it for you are completely certified. Check out MSN’s page for an outline of questions to ask and “homework to do” before looking into this newly available shopping-spree possibility.
Trend Themes
1. Mall Spas - The trend of adding spas to malls provides opportunities for disruptive innovation in the beauty and wellness industry, by offering convenient access to Botox and other treatments.
2. Combining Shopping and Treatments - The combination of shopping and cosmetic procedures in malls creates disruptive innovation opportunities for both the retail and beauty industries, by catering to consumers' desire for convenience and multi-tasking.
3. Certified Practitioners in Malls - The trend of having certified practitioners in mall spas presents disruptive innovation opportunities in the beauty industry, by ensuring the safety and quality of Botox and other treatments for consumers.
Industry Implications
1. Retail Industry - The retail industry can benefit from the trend of adding spas to malls, by attracting more customers and providing a unique shopping experience.
2. Beauty Industry - The beauty industry can capitalize on the trend of combining shopping and treatments in malls, by expanding their reach and offering convenient services to a wider audience.
3. Wellness Industry - The wellness industry has the opportunity to disrupt the market by incorporating certified practitioners in mall spas, offering trusted and reliable services to consumers seeking Botox and other treatments.
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