BOND Hardware Reinterprets the Necktie Using Locks and Chains
Milla Kiss — January 15, 2012 — Fashion
References: bond-hardware & facebook
The creators of the BOND Hardware necktie collection, Brooklyn designers Dana Hurwitz and Vincent Barile, try to please the average young hipsters with a feel for genuine fashion innovation in their latest 2012 Spring Summer tie collection.
The BOND Hardware shirt accessories are simple in essence and innovative in their application. The modernized neckties of the BOND Hardware design duo propose average window locks, heavy metallic chains and standard two-sided clips to be wrapped around your neck above your classic, formal men’s shirts.
A very genuine idea that mixes creatively two seemingly different fashion worlds: recycled streetwear and formal wear creating an interesting and unusual fusion of fashion fetish and found items.
Also available in the innovative BOND Hardware range are hardware shirt accessories and jewelry for women.
The BOND Hardware shirt accessories are simple in essence and innovative in their application. The modernized neckties of the BOND Hardware design duo propose average window locks, heavy metallic chains and standard two-sided clips to be wrapped around your neck above your classic, formal men’s shirts.
A very genuine idea that mixes creatively two seemingly different fashion worlds: recycled streetwear and formal wear creating an interesting and unusual fusion of fashion fetish and found items.
Also available in the innovative BOND Hardware range are hardware shirt accessories and jewelry for women.
Trend Themes
1. Recycled Streetwear - Disruptive innovation opportunity: Exploring sustainable materials and unconventional design elements to create unique fashion pieces that appeal to the eco-conscious consumer.
2. Fashion Fusion - Disruptive innovation opportunity: Blending contrasting fashion styles and aesthetics to create unexpected combinations that challenge traditional fashion norms and attract a diverse range of consumers.
3. Hardware Accessories - Disruptive innovation opportunity: Incorporating industrial elements and hardware into fashion accessories to create bold and edgy designs that appeal to individuals seeking unconventional and statement-making fashion choices.
Industry Implications
1. Fashion and Apparel - Disruptive innovation opportunity: Collaboration between streetwear brands and high-end fashion designers to create sustainable and unique fashion collections that cater to a wide range of consumer preferences.
2. Jewelry - Disruptive innovation opportunity: Exploring unconventional materials and incorporating industrial-inspired design elements into jewelry to create statement pieces that appeal to consumers looking for bold and edgy accessories.
3. Retail and E-commerce - Disruptive innovation opportunity: Creating platforms that curate and promote the fusion of streetwear and formal wear, allowing consumers to discover and purchase unique fashion items that challenge conventional fashion norms.
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