The Palmer’s Hemp Oil Body Care Products are Hypoallergenic
Michael Hemsworth — August 24, 2020 — Marketing
References: drugstorenews
The Palmer’s Hemp Oil body care products have been announced by the New Jersey-Band brand as a new range of cosmetics for consumers seeking out relief from a number of different skincare concerns. The collection includes the Hemp Oil Calming Relief Body Lotion and the Hemp Oil Calming Relief Body Oil, which are both crafted with hypoallergenic ingredients and are dermatologist-tested. Each of the formulations are reported to be safe for those with sensitive skin or who have eczema-prone skin, and are free from parabens, mineral oil, dyes, sulfates and animal ingredients.
E.T. Browne Director of Marketing Paul Carpino spoke on the new Palmer’s Hemp Oil body care products saying, "As a 180-year-old company, we are driven by new ways to innovate and lead trends. During the research and development phase of this new collection, we saw high awareness of Hemp, with 85% of consumers surveyed indicating strong purchase intent for Palmer’s Hemp Oil body care products. We wanted to create a response to address that level of interest.”
E.T. Browne Director of Marketing Paul Carpino spoke on the new Palmer’s Hemp Oil body care products saying, "As a 180-year-old company, we are driven by new ways to innovate and lead trends. During the research and development phase of this new collection, we saw high awareness of Hemp, with 85% of consumers surveyed indicating strong purchase intent for Palmer’s Hemp Oil body care products. We wanted to create a response to address that level of interest.”
Trend Themes
1. Hemp-powered Cosmetics - Creating cosmetics infused with hemp-based ingredients to address skincare concerns.
2. Hypoallergenic Body Care - Developing body care products with hypoallergenic ingredients for individuals with sensitive or eczema-prone skin.
3. Natural and Sustainable Skincare - Emphasizing the use of natural ingredients and avoiding harmful substances in skincare formulations.
Industry Implications
1. Cosmetics - Incorporating hemp-based ingredients and hypoallergenic formulations into cosmetic products to meet consumer demands for effective and skin-friendly options.
2. Natural Beauty - Exploring the potential of hemp oil and other natural ingredients in creating sustainable and eco-friendly beauty products.
3. Personal Care - Responding to the growing consumer interest in hypoallergenic and dermatologist-tested body care products that cater to specific skincare needs.
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