The Block Memo by Nendo Looks Like an Optical Illusion
Meghan Young — January 19, 2016 — Art & Design
References: nendo.jp & fastcodesign
Even in a day and age where everything can be recorded with ease digitally, there's always room to use Post-It Notes, so it comes as no surprise that Japanese design studio Nendo has decided to put their own artistic twist on it via the Block Memo. A design that looks more like an optical illusion sculpture than sticky notes, it is a three-sided object that can be peeled from side.
What contributes to the shift in perspective is the fact that the Block Memo is made up of different types of stickies. Fast Co Design explains, "One face is taken up by large, square notes; on an adjoining side, half of this area is made up of medium sticky rectangles. On a third side, half of this area is devoted to even smaller sticky notes."
What contributes to the shift in perspective is the fact that the Block Memo is made up of different types of stickies. Fast Co Design explains, "One face is taken up by large, square notes; on an adjoining side, half of this area is made up of medium sticky rectangles. On a third side, half of this area is devoted to even smaller sticky notes."
Trend Themes
1. Artistic Sticky Notes - The Block Memo by Nendo reimagines sticky notes as an artistic object, opening up opportunities for creative branding and design collaborations.
2. Optical Illusion Stationery - The three-sided design of the Block Memo creates an optical illusion effect, inspiring potential collaborations with artists and designers to incorporate illusionary elements into their products.
3. Multi-functional Sticky Notes - The Block Memo's combination of different types of stickies suggests a trend towards more versatile and multi-functional sticky note designs, presenting opportunities for innovative productivity and organization solutions.
Industry Implications
1. Stationery and Office Supplies - The Block Memo's unique approach to sticky notes opens up opportunities for product differentiation and premium offerings in the stationery industry.
2. Branding and Marketing - The artistic design of the Block Memo provides an innovative canvas for branding and marketing initiatives, allowing companies to create visually striking promotional materials.
3. Art and Design Collaboration - The Block Memo's artistic concept encourages collaborations between artists, designers, and stationery companies to create limited edition or customized sticky note collections with unique visual appeal.
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