Turn Your Personal Photos Stylish with the Bespoke Scarf Service
Leslie Chen — August 17, 2011 — Fashion
References: haydenharnett & inaccessory
Turn those personal photo albums and favorite images into a beautiful silk scarf with the Bespoke Scarf Service.
You can choose from a library of images available on the site or use one of your very own; creating a personal gift for a loved one, or just something special for yourself. The Bespoke Scarf Service also offers silk chiffon or sandwashed silk for either a sheer or opaque look.
Delivered to your door in three weeks from the day you order, the Bespoke Scarf Service is like having a personal shopper at its best.
Implications - Consumers are looking for items that are personalized for them. Products that feature a unique detail attract shoppers who want their purchases catered to their tastes. Companies could offer more customization services in order to attract more customers.
You can choose from a library of images available on the site or use one of your very own; creating a personal gift for a loved one, or just something special for yourself. The Bespoke Scarf Service also offers silk chiffon or sandwashed silk for either a sheer or opaque look.
Delivered to your door in three weeks from the day you order, the Bespoke Scarf Service is like having a personal shopper at its best.
Implications - Consumers are looking for items that are personalized for them. Products that feature a unique detail attract shoppers who want their purchases catered to their tastes. Companies could offer more customization services in order to attract more customers.
Trend Themes
1. Personalized Silk Accessories - Consumers are seeking personalized products catered to their tastes, offering companies an opportunity to provide specialized customization services.
2. Bespoke Shopping Services - Services like the Bespoke Scarf Service offer personalized shopping experiences for customers, prompting companies to offer more personalization options.
3. Photo-based Customization - The use of personal photos to create customized products like silk scarves presents an opportunity for companies to offer similar services and cater to customers looking for unique, sentimental items.
Industry Implications
1. Fashion - The trend of personalized silk accessories presents a disruptive innovation opportunity for fashion brands to offer customizable clothing and accessories to cater to individual tastes.
2. Gifts - Customized silk accessories like scarves present an opportunity for the gift industry to provide sentimental, personalized gifts to their customers.
3. E-commerce - Bespoke shopping services and personalized product offerings in the e-commerce industry can offer customers more shopping options and differentiate companies from their competitors.
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