Hadrien Mazelier Shows Off Laid-Back Menswear for Bershka June 2011
Marissa Brassfield — June 5, 2011 — Fashion
References: bershka & thefashionisto
The Bershka June 2011 lookbook features model Hadrien Mazelier in a variety of laid-back summer outfits, from rolled-up electric blue shorts to colorful striped T-shirts and woven hats. Mazelier is photographed by Sergi Jasanada against an image of a backyard pool and, in some images, against a lemon-yellow background.
There's certainly an "anything goes" mentality in the Bershka June 2011 lookbook. In one image, Mazelier wears itty-bitty swim trunks with a button-down plaid shirt and a cream-colored satchel; in another, stonewashed jeans are paired with a yellow short-sleeved polo shirt that I could envision one of the muscle-bound men of 'Jersey Shore' wearing.
Stylist Angel Cabezuelo orchestrated the summer-ready outfits in the lookbook, while De Maria was in charge of the grooming.
There's certainly an "anything goes" mentality in the Bershka June 2011 lookbook. In one image, Mazelier wears itty-bitty swim trunks with a button-down plaid shirt and a cream-colored satchel; in another, stonewashed jeans are paired with a yellow short-sleeved polo shirt that I could envision one of the muscle-bound men of 'Jersey Shore' wearing.
Stylist Angel Cabezuelo orchestrated the summer-ready outfits in the lookbook, while De Maria was in charge of the grooming.
Trend Themes
1. Laid-back Summer Fashion - Disruptive opportunity to create more relaxed and comfortable summer clothing lines.
2. Mix and Match Styles - Disruptive opportunity to create fashion lines that mix and match unexpected pieces and styles.
3. Poolside Fashion - Disruptive opportunity to create fashion lines specifically geared towards poolside and beachside lounging.
Industry Implications
1. Fashion Industry - Disruptive opportunity to create new fashion lines based on the laid-back style showcased in the Bershka June 2011 lookbook.
2. Retail Industry - Disruptive opportunity to create new retail experiences that inspire mixing and matching of fashion styles.
3. Beauty and Grooming Industry - Disruptive opportunity to create new grooming and beauty products that are tailored to the laid-back summer fashion style showcased in the Bershka June 2011 lookbook.
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