Betty Rae Case Invented a Brand New Way to Be Gross
Jessica Marcel — January 16, 2010 — Art & Design
References: etsy & craftastrophe.net
Betty Rae Case is selling belly button lint bears on Etsy. Now, Etsy has become known as the place to find weird and strange things (hidden among all the cool things available on the site), but this is a whole new level. If belly button lint bears are really what they claim to be, then the grossness is unimaginable. If it’s a joke…well, it’s still gross.
The bears come in glass jars; apparently, belly button lint isn’t particularly tough when it comes to handling. That’s something I didn’t need to know.
The bears come in glass jars; apparently, belly button lint isn’t particularly tough when it comes to handling. That’s something I didn’t need to know.
Trend Themes
1. Novelty Crafts - Opportunity for creators to explore the limits of what can be created and sold as art or craft.
2. Gross-out Trends - Opportunity for entrepreneurs to find success with products that elicit a strong response from consumers.
3. Unconventional Collectibles - Opportunity for businesses to tap into the desire for unique collectibles among certain niche markets.
Industry Implications
1. Artisanal Marketplace - Opportunity for Etsy and similar artisanal marketplaces to attract customers looking for unique and unconventional products.
2. Novelty Gifts - Opportunity for businesses to create and sell novelty gifts that are weird, humorous, and potentially gross.
3. Collectibles - Opportunity for niche collectibles markets to tap into the human tendency to collect unique and bizarre items.
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