BeFrank Lets Graphic Designers Receive Honest, Anonymous Critiques
Joey Haar — February 23, 2018 — Art & Design
References: kickstarter & producthunt
Everyone wants to improve in their field of expertise, and BeFrank is a new platform that helps designers to hone their skills just as efficiently as those in other domains. The site allows other professional designers, students, and hobbyists to anonymously critique work, giving designers detailed and unreserved feedback on their projects and helping them to improve both in the short term and the long term.
People who work in non-creative fields have built-in systems for critiquing their performance, from regular performance reviews to tracking numbers. However, when it comes to a creative field like design, people often hesitate to give honest feedback for fear of hurting designers' feelings about their creative piece. BeFrank is doubly anonymous: critics don't know whose projects they're critiquing, and designers don't know which member of the community submitted the analysis. This makes it far easier to be thorough and honest without fear of offending someone.
People who work in non-creative fields have built-in systems for critiquing their performance, from regular performance reviews to tracking numbers. However, when it comes to a creative field like design, people often hesitate to give honest feedback for fear of hurting designers' feelings about their creative piece. BeFrank is doubly anonymous: critics don't know whose projects they're critiquing, and designers don't know which member of the community submitted the analysis. This makes it far easier to be thorough and honest without fear of offending someone.
Trend Themes
1. Anonymous Feedback - The trend of anonymous feedback platforms like BeFrank creates an opportunity for businesses to gather honest critiques while protecting the egos of designers.
2. Skills Development - Design feeback platforms like BeFrank provide designers with an opportunity to continuously improve their skills through detailed and unreserved feedback from professionals in their field.
3. Democratization of Design Critiques - The rise of platforms like BeFrank democratizes the design critique process, allowing designers of all levels - from professionals to students and hobbyists - to receive valuable feedback and improve their work.
Industry Implications
1. Graphic Design - The graphic design industry can leverage platforms like BeFrank to gain constructive feedback on their projects and to foster professional growth.
2. Software Development - Platforms similar to BeFrank can be utilized in the software development industry to facilitate anonymous and thorough feedback on design aspects of various software applications.
3. Advertising and Marketing - The advertising and marketing industry can benefit from platforms such as BeFrank to receive honest critiques on design work, helping to improve the effectiveness and impact of their campaigns.
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