Ellen DeGeneres' Patners With Bed Bath & Beyond to Create Cozy Duvets
M — May 19, 2016 — Art & Design
References: bedbathandbeyond & apartmenttherapy
While celebrity Ellen DeGeneres might be most well-known for her comedic work, the entrepreneur has recently unveiled a bedding collection in collaboration with retailer Bed Bath & Beyond that is cultivates a space of positivity with affirmations embroidered into the designs and motifs of cute animals.
The line features an assortment of accessories ranging from covers and comforters to sheets and pillow with a mix of patterns and textures to suit a variety of homes. The collection spawns off of DeGeneres' own personality and her outlook on positivity as well as having a sense of humor about life. Though the collection is an adult home decor line, the collection includes items embroidered with with farm animals, playful patterns and inspirational words such as "joy" mixed with soft pastel tones and soft fabrics.
The line features an assortment of accessories ranging from covers and comforters to sheets and pillow with a mix of patterns and textures to suit a variety of homes. The collection spawns off of DeGeneres' own personality and her outlook on positivity as well as having a sense of humor about life. Though the collection is an adult home decor line, the collection includes items embroidered with with farm animals, playful patterns and inspirational words such as "joy" mixed with soft pastel tones and soft fabrics.
Trend Themes
1. Affirmation Bedding - There is an opportunity to create bedding collections that incorporate affirmations into the designs, promoting positivity and well-being.
2. Playful Home Decor - Designers can explore creating home decor collections that feature playful patterns and motifs, appealing to consumers looking to infuse their homes with a sense of joy and lightheartedness.
3. Emotional Well-being in Home Design - Incorporating elements of emotional well-being, such as soft pastel tones and inspirational words, into home decor collections can create a relaxing and uplifting atmosphere in homes.
Industry Implications
1. Home Furnishings - The home furnishings industry has an opportunity to embrace affirmation bedding and playful home decor collections to cater to consumers' desire for positive and uplifting products.
2. Retail - Retailers can leverage the trend of emotional well-being in home design to curate collections that appeal to consumers seeking a calming and inspiring environment in their homes.
3. Textiles and Fabrics - The textiles and fabrics industry can explore incorporating soft fabrics and pastel tones into their product offerings to meet the demand for emotionally comforting and soothing home decor.
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