This Pop-Up Event by 'Bathstore' Brings Champagne Bubble Baths to Consumers
Ady Floyd — October 4, 2015 — Art & Design
References: london24 & thedrinksbusiness
The bath retail company Bathstore unveiled plans to create a unique pop-up event that allows consumers to actually take Champagne bubble baths. Located in London, England, this creatively quirky event will be appropriately titled 'Bubbles.'
This unique experience will consist of consumers relaxing in hot bubble baths while they are being served glasses of Champagne by professional butlers. Additionally, these Champagne bubble baths will come with an exclusive menu for guests to add bath oils, rose petals or bath bombs to further enhance their experience. A wide selection of books will also be at the disposal of each guest.
The ultimate goal is to promote the importance of relaxation while encouraging consumers to take personal time for themselves. The venue for the Bathstore event will be at Arch 406 in Long Street Shoreditch. It will take place on October 7th until the 8th.
This unique experience will consist of consumers relaxing in hot bubble baths while they are being served glasses of Champagne by professional butlers. Additionally, these Champagne bubble baths will come with an exclusive menu for guests to add bath oils, rose petals or bath bombs to further enhance their experience. A wide selection of books will also be at the disposal of each guest.
The ultimate goal is to promote the importance of relaxation while encouraging consumers to take personal time for themselves. The venue for the Bathstore event will be at Arch 406 in Long Street Shoreditch. It will take place on October 7th until the 8th.
Trend Themes
1. Luxury Bath Experiences - Bath product companies and spa resorts can capitalize on the demand for unique and indulgent bath experiences by offering highly-customizable and luxurious bath treatments.
2. Interactive Pop-up Events - Other brands and companies can create interactive pop-up events that offer immersive and memorable experiences, while also promoting their products or services in a creative way.
3. Self-care and Wellness - Businesses in the health and wellness industry can focus on promoting the importance of self-care and offer services or products that cater to the growing demand for relaxation and stress-relief.
Industry Implications
1. Bath Product Companies - Bath product companies can focus on developing unique and luxurious bath products such as customizable bath oils, soaps, and bath bombs to meet the demand for indulgent and personalized bath experiences.
2. Luxury Spas and Resorts - Luxury spas and resorts can offer new and exciting bath experiences, such as Champagne bubble baths, to attract more customers and increase revenue.
3. Event Planning and Marketing - Businesses in event planning and marketing can offer companies new and creative ways to promote their products or services through interactive and exciting pop-up events.
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