This Toy is Capable of 360 Degree Acrobatic Stunts
Meghan Young — February 23, 2015 — Life-Stages
This Barbie Remote Control Car shows that the doll isn't a dainty damsel in distress. It will appeal to girls who love to express both their feminine and masculine sides at the same time. Although pink and girly in looks, the Barbie Remote Control Car is capable of rough rides thanks to its 360° rotation and more.
In addition to performing acrobatic stunts, the Barbie Remote Control Car also flashes bright lights and plays 'groovy music,' as written on Amazon. Rechargeable so as to ensure girls are never disappointed when wanting to play with it, the toy car demonstrates how the idea of gender is continuing to bend, especially when it comes to children. Parents are becoming more open to the idea of exposing their kids to different activities to foster all sorts of interests.
In addition to performing acrobatic stunts, the Barbie Remote Control Car also flashes bright lights and plays 'groovy music,' as written on Amazon. Rechargeable so as to ensure girls are never disappointed when wanting to play with it, the toy car demonstrates how the idea of gender is continuing to bend, especially when it comes to children. Parents are becoming more open to the idea of exposing their kids to different activities to foster all sorts of interests.
Trend Themes
1. Gender-neutral Toys - The success of the Barbie Remote Control Car highlights the growing trend of gender-neutral toys that appeal to both boys and girls, presenting disruptive innovation opportunities for toy manufacturers looking to tap into this market.
2. Digital Interaction in Toys - The incorporation of music and flashing lights in the Barbie Remote Control Car showcases the trend of digital interaction in toys, presenting disruptive innovation opportunities for toy manufacturers to integrate technology in toys to enhance the play experience.
3. Multi-functionality in Toys - The multi-functionality of the Barbie Remote Control Car, with its ability to perform stunts and rough rides, demonstrates a trend towards more versatile toys that provide enhanced play experiences, and presents disruptive innovation opportunities for toy manufacturers looking to create multi-functional toys.
Industry Implications
1. Toy Manufacturing - The Barbie Remote Control Car highlights the evolving landscape of toy manufacturing, with opportunities for manufacturers to create gender-neutral, technologically advanced, and multi-functional toys.
2. Gender-neutral Marketing - The growing trend of gender-neutral toys presents disruptive innovation opportunities for marketers to create campaigns that appeal to a wider audience and break traditional gender stereotypes.
3. Child Development and Education - The success of gender-neutral toys like the Barbie Remote Control Car showcases a trend towards fostering children's diverse interests and presenting opportunities for educators to explore new ways to encourage children's development in various areas.
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