Bape x Bearbrick T-Shirts Brings a New Collection to Urban Stylists
Matt Ho — July 27, 2011 — Art & Design
References: bape & highsnobiety
You saw the Medicom Toy x A Bathing Ape Bearbrick figure, and now both brands have unveiled the Bape x Bearbrick T-shirts to add to the collection.
This time, A Bathing Ape is showing off their talents in the fashion department by contributing a few new tees. The Bape x Bearbrick T-shirts depict the infamous Ape head, but this time you'll notice that it has bear ears as a nod to Medicom Toy's popular figure. Each piece of apparel features the same graphic image, but with different backdrops so that each edition stands out on its own.
All of the Bape x Bearbrick T-shirts will come with the white Bearbrick figure upon purchase. The special edition shirts will be up for grabs for Bapemania members.
This time, A Bathing Ape is showing off their talents in the fashion department by contributing a few new tees. The Bape x Bearbrick T-shirts depict the infamous Ape head, but this time you'll notice that it has bear ears as a nod to Medicom Toy's popular figure. Each piece of apparel features the same graphic image, but with different backdrops so that each edition stands out on its own.
All of the Bape x Bearbrick T-shirts will come with the white Bearbrick figure upon purchase. The special edition shirts will be up for grabs for Bapemania members.
Trend Themes
1. Collaborative Streetwear - Opportunity for brands to collaborate and create unique collections that cater to urban stylists.
2. Pop Culture Fashion - Opportunity for fashion brands to incorporate popular characters and figures into their apparel lines.
3. Limited Edition Apparel Bundles - Opportunity for brands to boost sales by offering exclusive apparel items with limited edition collectibles.
Industry Implications
1. Fashion - The fashion industry can utilize pop culture collaborations to attract younger audiences and boost sales.
2. Toy/collectibles - The collectibles industry can utilize partnerships with fashion brands to expand their market reach and generate more interest in their products.
3. Marketing/advertising - Marketing and advertising companies can tap into the popularity of limited edition apparel and collectibles to create campaigns that resonate with consumers.
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