Baggu Bags for the Eco-Friendly Are Ultra Compact
Tisah Tucknott — July 20, 2009 — Eco
Baggu Bags are meant for the eco-friendly, but with the price of plastic bags rising in the Toronto area, soon everyone could be turning to these totes.
These reusable bags are so compact, they can fold up and fit into your back pocket or even your wallet. The ingenious folding design was created by the founder, Emily Sugihara, and leaves no room for the excuse of not being able to bring your tote to the grocery store.
These reusable bags are so compact, they can fold up and fit into your back pocket or even your wallet. The ingenious folding design was created by the founder, Emily Sugihara, and leaves no room for the excuse of not being able to bring your tote to the grocery store.
Trend Themes
1. Eco-friendly Bags - Disruptive innovation opportunity: Create innovative, sustainable materials and designs for reusable bags to meet the growing demand for eco-friendly alternatives to plastic bags.
2. Compact Folding Designs - Disruptive innovation opportunity: Develop compact folding designs for various products to enhance portability and convenience for consumers.
3. Rise of Reusable Bag Usage - Disruptive innovation opportunity: Provide services and products that promote the adoption and usage of reusable bags as a solution to the increasing cost of plastic bags.
Industry Implications
1. Sustainable Materials - Disruptive innovation opportunity: Create and market sustainable materials for bags and other products to cater to the eco-conscious consumer market.
2. Retail and Grocery - Disruptive innovation opportunity: Incorporate eco-friendly bag options and develop strategies to encourage customers to bring their own bags, disrupting traditional plastic bag usage in retail and grocery stores.
3. Design and Packaging - Disruptive innovation opportunity: Explore innovative designs and packaging solutions that enable products to be compact and easily portable, appealing to consumers seeking convenience and functionality.
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