The B by Brian Atwood Line Doesn't Sacrifice Luxury for Affordability
Meghan Young — August 19, 2011 — Fashion
References: brianatwood & fabsugar
Yet another designer is joining the diffusion line bandwagon: the B by Brian Atwood collection is just as luxurious-looking as its more expensive counterpart without the wallet-cringing prices. Filled with hot heels, these shoes will be all a girl needs to make a fashion statement while strutting down the street.
As a celeb-favorite shoe designer, Brian Atwood's designs have been coveted for some time now. It is no wonder that he has decided to release a more affordable line so as to reel in a larger following. The B by Brian Atwood collection does not disappoint either. An eclectic range, it features glitter, fringe and leopard print details among other more subdued suede and leather designs. From ballet flats to stiletto boots, B by Brian Atwood will satisfy any fashionista's needs.
As a celeb-favorite shoe designer, Brian Atwood's designs have been coveted for some time now. It is no wonder that he has decided to release a more affordable line so as to reel in a larger following. The B by Brian Atwood collection does not disappoint either. An eclectic range, it features glitter, fringe and leopard print details among other more subdued suede and leather designs. From ballet flats to stiletto boots, B by Brian Atwood will satisfy any fashionista's needs.
Trend Themes
1. Luxury-for-less Footwear - The trend of releasing more affordable diffusion lines of luxury fashion items continues for footwear, presenting an opportunity to disrupt the market by creating similar luxurious-looking lines for even lower prices.
2. Eclectic Shoe Design - The B by Brian Atwood collection features a wide variety of designs, from glitter to suede, presenting an opportunity to disrupt the market by creating unique and unconventional shoe styles.
3. Affordable Celeb-favorite Brands - More designers are releasing affordable lines to attract a larger following, presenting an opportunity to disrupt the market by creating similar celebrity-favorite brands at lower price points.
Industry Implications
1. Fashion - Fashion industry players can disrupt the market by creating more affordable luxury footwear lines with unique and eclectic designs, similar to the B by Brian Atwood collection.
2. Retail - Retailers can disrupt the market by partnering with designers to release affordable diffusion lines of luxury footwear items to attract a wider range of customers.
3. E-commerce - E-commerce businesses can disrupt the market by creating online platforms that sell affordable celeb-favorite footwear brands with unique and eclectic designs, similar to the B by Brian Atwood collection.
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