The Aurora Kitchen Island is Designed for Indian Food
Rose Nazarali — May 30, 2009 — Art & Design
References: ugly-z & thedesignblog.org
The Aurora Island by Scott Collins is a kitchen counter that is specifically designed for Indian cuisine.
Scott Collins' Aurora Island has an indoor traditional Tandoor oven and a spice rack on the side that is also refrigerated. A removable grill is also included and can be used for outdoor purposes as well.
Implications - Consumers are increasingly attracted to products with specialized purposes, and items like these definitely fall under that category. Because general-purpose appliances just can't offer them the same level of targeted capability, consumers are always drawn to products that make doing the things that matter to them (like cooking food from their homeland) easier, faster and ultimately more convenient.
Scott Collins' Aurora Island has an indoor traditional Tandoor oven and a spice rack on the side that is also refrigerated. A removable grill is also included and can be used for outdoor purposes as well.
Implications - Consumers are increasingly attracted to products with specialized purposes, and items like these definitely fall under that category. Because general-purpose appliances just can't offer them the same level of targeted capability, consumers are always drawn to products that make doing the things that matter to them (like cooking food from their homeland) easier, faster and ultimately more convenient.
Trend Themes
1. Specialized Kitchen Countertops - The trend of specialized kitchen countertops tailored for specific cuisines provides an opportunity for innovative kitchen appliance manufacturers to create more targeted and efficient tools for consumers.
2. Ethnic Cuisine Appliances - The growing demand for ethnic cuisine appliances, such as the Aurora Island designed for Indian food, presents an opportunity for companies to develop innovative kitchen appliances that cater to different cultural culinary needs.
3. Multifunctional Outdoor Grills - The inclusion of a removable grill in products like the Aurora Island highlights the demand for multifunctional outdoor grills, paving the way for innovative designs that can serve both indoor and outdoor cooking purposes.
Industry Implications
1. Kitchen Appliance Manufacturing - The emergence of specialized kitchen countertops and ethnic cuisine appliances creates opportunities for kitchen appliance manufacturers to design and produce products that cater to specific cultural culinary needs.
2. Food and Culinary Industry - The rise in specialized kitchen countertops and appliances for ethnic cuisines presents an opportunity for the food and culinary industry to develop and promote new recipes, ingredients, and dining experiences focused on different cultural foods.
3. Outdoor Cooking Equipment - The demand for outdoor grills with multifunctional capabilities, like the removable grill feature in the Aurora Island, calls for innovative developments in the outdoor cooking equipment industry.
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