Augmented Reality Cinema Displays Movies Filmed All Around You
Christopher DeLuca — July 4, 2011 — Tech
The Augmented Reality Cinema app allows pedestrians roaming around their city to take a shot of their surroundings and instantly view a clip from a movie filmed in that location. The ad for the app features London and several iconic films that were shot around the city. The app has not been released but will be shortly.
I think that the Augmented Reality Cinema app combines the physical world and digital information in a very interesting way. The app is optimal for larger metropolises with more films shootings. This app could change how you interact with your city and how you make decisions on what film to see.
Implications - The digital revolution has ushered in a vast amount of information. Consumers are eager to structure this information in meaningful and personalized ways. Companies should seek out ways to structure and curate information for the consumers.
I think that the Augmented Reality Cinema app combines the physical world and digital information in a very interesting way. The app is optimal for larger metropolises with more films shootings. This app could change how you interact with your city and how you make decisions on what film to see.
Implications - The digital revolution has ushered in a vast amount of information. Consumers are eager to structure this information in meaningful and personalized ways. Companies should seek out ways to structure and curate information for the consumers.
Trend Themes
1. Augmented Reality Cinema - The Augmented Reality Cinema app blends the physical world with digital information, providing a unique movie-watching experience.
2. Location-based Movie Recommendations - The app allows users to instantly view clips from movies filmed at their current location, revolutionizing how consumers decide which film to see.
3. Personalized Entertainment Experiences - By curating information and structuring it in meaningful ways, companies can meet consumers' desire for personalized and tailored movie recommendations.
Industry Implications
1. Film and Entertainment - The Augmented Reality Cinema app has the potential to disrupt the film and entertainment industry by changing how movies are discovered and experienced.
2. Augmented Reality - This app is an example of how augmented reality is reshaping the way we interact with the physical world and digital content.
3. Information Curation - Companies that specialize in structuring and curating information can leverage this trend to provide personalized entertainment experiences for consumers.
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