Madewell and As Ever NYC Collaborated on These Dreamy Pieces
Ellen Smith — February 13, 2018 — Fashion
In its newest collaboration, Madewell and As Ever NYC drew inspiration from classic Americana and vintage 60s designs, to bring consumers a whimsical collection that's full of pastel colors and flattering silhouettes.
The adorable line is comprised of one-piece coveralls that have been updated with a modern twist. Arriving in blue, white and light pink these form fitted designs are perfect for the modern fashionista on-the-go. Each vintage bodysuit features two front pockets and button closures, making for a utility-focused piece that doesn't compromise style. To make the line even more enticing, the designs are available in a long pant, and short version, making for year-round options.
The entire collection will be available as of February 13th.
Image Credit: As Ever NYC
The adorable line is comprised of one-piece coveralls that have been updated with a modern twist. Arriving in blue, white and light pink these form fitted designs are perfect for the modern fashionista on-the-go. Each vintage bodysuit features two front pockets and button closures, making for a utility-focused piece that doesn't compromise style. To make the line even more enticing, the designs are available in a long pant, and short version, making for year-round options.
The entire collection will be available as of February 13th.
Image Credit: As Ever NYC
Trend Themes
1. Vintage-inspired Coveralls - Opportunity for companies to collaborate and bring modern twists to classic designs.
2. Pastel Color Clothing - Possibility to explore more pastel color options in clothing lines.
3. Utility-focused Fashion - Potential for companies to create more practical fashion pieces without sacrificing style.
Industry Implications
1. Fashion - Opportunity for fashion brands to collaborate and create unique, vintage-inspired designs.
2. Retail - Potential for retailers to incorporate pastel colors and utility-focused designs into their clothing lines.
3. E-commerce - Possibility for e-commerce stores to feature trendy pastel-color clothing options for consumers looking for practical yet stylish fashion choices.
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