Natuzzi Italia and Marcel Wanders Introduce the Agronomist Range
Amy Duong — August 7, 2018 — Art & Design
References: marcelwanders & design-milk
Modern furniture label Natuzzi Italia works in partnership with Marcel Wanders on the new Agronomist collection. The new capsule is comprised of four furniture pieces in total -- this includes the Barrow coffee table, the Furrow couch, the Crate cabinet, and the Peacock carpet. This collection's design inspiration is drawn from the dark city of Gotham, also known as the alter ego to the bustling New York City. The Furrow sofa's iteration gets a shiny black leather finish with tattooed designs done through stitching and sutures. This piece boasts similar visuals to that of a leather jacket.
The Barrow coffee table is updated with a dark beech wood material and has handles constructed with black leather as it all rests on top of wheels. The Crate cabinet is a black solid beech wood material with olive green leaves as a nod to Puglia and its original design. The Peacock carpet resembles a peacock's tail in a more abstract design with its mirrored monochromatic theme.
Image Credit: Donna Dotan
The Barrow coffee table is updated with a dark beech wood material and has handles constructed with black leather as it all rests on top of wheels. The Crate cabinet is a black solid beech wood material with olive green leaves as a nod to Puglia and its original design. The Peacock carpet resembles a peacock's tail in a more abstract design with its mirrored monochromatic theme.
Image Credit: Donna Dotan
Trend Themes
1. Dark City-inspired Furniture - The trend of designing furniture inspired by dark, urban aesthetics presents disruptive innovation opportunities in the home decor industry.
2. Collaborative Design Partnerships - The trend of furniture brands collaborating with renowned designers opens up opportunities for disruptive innovation in the furniture industry.
3. Craftsmanship and Artistic Detailing - The trend of incorporating intricate detailing and craftsmanship in furniture design offers disruptive innovation opportunities for artisans and craftsmen.
Industry Implications
1. Furniture - The furniture industry can explore disruptive innovation by incorporating dark city-inspired designs in their product offerings.
2. Home Decor - The home decor industry can embrace disruptive innovation by promoting collaborative design partnerships and unique craftsmanship in their products.
3. Interior Design - The interior design industry can leverage the trend of dark city-inspired furniture to create unique and captivating spaces for their clients.
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