Apple's Year of the Ox Airpods Celebrate the Chinese New Year
Ellen Smith — January 8, 2021 — Tech
References: theverge
Apple's Year of the Ox airpods celebrate the Chinese New Year, offering a limited edition case that is only available in select regions.
Next month, we say goodbye to the Year of the Rat and hello to the Year of the Ox. Brands are getting involved in unique ways, and Apple is celebrating with an engraved case for its Airpod Pros. The case arrives with the image of a cow engraved on the front that's been designed to share a likeness to the brand's instantly recognizable Apple icon. The hybrid design is sure to appeal to collectors and those looking to usher in the New Year with something that's as unique as it is celebratory.
Image Credit: Apple
Next month, we say goodbye to the Year of the Rat and hello to the Year of the Ox. Brands are getting involved in unique ways, and Apple is celebrating with an engraved case for its Airpod Pros. The case arrives with the image of a cow engraved on the front that's been designed to share a likeness to the brand's instantly recognizable Apple icon. The hybrid design is sure to appeal to collectors and those looking to usher in the New Year with something that's as unique as it is celebratory.
Image Credit: Apple
Trend Themes
1. Limited Edition Device Cases - The popularity of limited edition device cases is growing among consumers who seek unique and exclusive designs.
2. Cultural Celebrations-inspired Products - Brands can tap into cultural celebrations and create commemorative products that appeal to diverse audiences worldwide.
3. Personalized Device Accessories - Personalized device accessories, such as engraved cases, offer a unique opportunity for brands to provide a customized experience to customers.
Industry Implications
1. Consumer Electronics - Consumer electronics companies can leverage limited edition and personalized device accessories to increase brand awareness and attract new customers.
2. Fashion and Accessories - Fashion and accessories brands can expand their product lines by creating commemorative device cases for special occasions and cultural celebrations.
3. Gift and Souvenir - The gift and souvenir industry can benefit from offering personalized commemorative device cases as a unique and meaningful memento for special occasions and cultural celebrations.
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