Ideas
Explore the world's #1 largest database of ideas and innovations, with 480,840 inspiring examples.
Trend Reports
Discover why 1,297 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 103,731 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,297 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 103,731 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,233 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 480,840 cutting edge ideas.

Oatmeal-Inspired Tonal Sneakers

Clean the Sky - Positive Eco Trends & Breakthroughs

Reebok Launches the Answer V Low Sneaker in a Creamy Hue

— August 5, 2020 — Fashion
Sportwear brand Reebok introduces its iconic Answer V Low sneaker model in a colorway that is inspired by Oatmeal for a creamy palette this season. The upper is constructed from soft leather in white materials that make up most of the shoe before it is contrasted texturally and tonally with some suede.

There is a branding accent in light gray that reads "I3" on the top of the tongue that is also punctuated with perforations. Additional details include the velcro strap made from nubuck materials at the heel counter and the top of the faces has lush suede lace guard that does to the forefoot in light beige to correlate to the overall tonal influence. The rear quarter has a shiny "I3" logo to round out the sneaker.

Image Credit: Reebok
Trend Themes
1. Creamy Palette - Opportunity to create products in a neutral and soothing colorway, appealing to consumers looking for a softer aesthetic.
2. Textural Contrast - Chance to incorporate different materials and textures in product design to create visual interest and enhance overall appeal.
3. Branding Accents - Potential to explore unique and distinctive branding elements to create a strong brand identity and differentiate from competitors.
Industry Implications
1. Sportswear - Incorporate creamy hues and textural contrast in sneakers and other athletic apparel to cater to fashion-forward athletes and fitness enthusiasts.
2. Fashion - Explore the use of creamy tones and textural variations in clothing and accessories to meet the demand for soft and versatile fashion trends.
3. Footwear - Innovate in sneaker design by incorporating unique branding accents and playing with materials and textures to create eye-catching and fashionable footwear options.
1.9
Score
Popularity
Activity
Freshness