The Air Jordan 5 Sneaker Comes in a Alternate Bel-Air Iteration
The newest iteration of the iconic Air Jordan 5 sneaker model entitled the 'Alternate Bel-Air.' It is set to officially launch in markets on August 15th. As the name suggests, the shoes take on a Ghost Green colorway and is inspired by the Fresh Prince of Bel Air show.
The original iteration of this shoe was released back in 2013 and the new update retains the old school elements that date back to the 90s. The upper is made from premium white leather materials and is detailed with bright hues for contrast informed by neon tones. There are additional branding accents including the Jumpman emblem and the "23" motif on the left and right shoes embroidered.
Image Credit: Nike
The original iteration of this shoe was released back in 2013 and the new update retains the old school elements that date back to the 90s. The upper is made from premium white leather materials and is detailed with bright hues for contrast informed by neon tones. There are additional branding accents including the Jumpman emblem and the "23" motif on the left and right shoes embroidered.
Image Credit: Nike
Trend Themes
1. TV Show-inspired Sneakers - Opportunity to create sneakers inspired by popular TV shows and tap into nostalgia for 90s fashion.
2. Alternate Colorway Sneakers - Opportunity to release alternate color versions of popular sneaker models to appeal to sneaker collectors and enthusiasts.
3. Premium Leather Sneakers - Opportunity to use premium leather materials in sneaker design to offer a high-end and luxurious option for consumers.
Industry Implications
1. Footwear - Disruptive innovation opportunity: Collaborate with TV shows to create limited edition sneakers and boost brand recognition and sales.
2. Fashion - Disruptive innovation opportunity: Explore the trend of nostalgic 90s fashion and incorporate TV show-inspired designs into clothing collections.
3. Sports Merchandise - Disruptive innovation opportunity: Partner with sports brands to release exclusive alternate colorway sneakers that cater to sneaker enthusiasts and collectors.
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