Altar Watches Offers Elegant Designs with an Ethical Approach
Riley von Niessen — July 24, 2018 — Fashion
References: kickstarter & altarwatches
Altar Watches is a new watch company that was created by 16-year-old Martin van Blerk, who wanted to create affordable timepieces with a luxurious look, all while supporting a healthy environment and adhering to ethical business practices.
Headquartered in New Zealand, Altar Watches promises to plant and care for one tree for every sale, in addition to donating 10% of all profits towards Community Link Trust, an organization that aims to benefit the lives of those in need.
A number of different watch designs are currently available from Altar Watches, with each one boasting a stylish minimal clock face, durable leather strap, and smart metallic accents. Despite the luxurious look of the timepieces, each one retails for under $100.
The company is currently being funded through Kickstarter, with a goal of $20,000 that will go towards production costs.
Headquartered in New Zealand, Altar Watches promises to plant and care for one tree for every sale, in addition to donating 10% of all profits towards Community Link Trust, an organization that aims to benefit the lives of those in need.
A number of different watch designs are currently available from Altar Watches, with each one boasting a stylish minimal clock face, durable leather strap, and smart metallic accents. Despite the luxurious look of the timepieces, each one retails for under $100.
The company is currently being funded through Kickstarter, with a goal of $20,000 that will go towards production costs.
Trend Themes
1. Affordable Luxury - Disruptive innovation opportunity: Create affordable luxury products that combine high-end design with ethical business practices.
2. Eco-friendly Fashion - Disruptive innovation opportunity: Develop fashion brands that prioritize sustainability by using environmentally friendly materials and supporting environmental causes.
3. Socially Responsible Businesses - Disruptive innovation opportunity: Build businesses that prioritize social responsibility by donating a portion of profits to organizations that benefit marginalized communities.
Industry Implications
1. Fashion - Disruptive innovation opportunity: Integrate eco-friendly practices and ethical business models into the fashion industry.
2. Watchmaking - Disruptive innovation opportunity: Disrupt the traditional watchmaking industry by offering affordable timepieces with luxurious designs and a commitment to environmental and social causes.
3. Crowdfunding - Disruptive innovation opportunity: Utilize crowdfunding platforms to launch ethical and sustainable businesses with a focus on affordability and social impact.
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