The Lamborghini 'ALPHA ONE' Smartphone Will Launch in Russia
Michael Hemsworth — May 16, 2017 — Autos
References: geeky-gadgets
The Lamborghini 'ALPHA ONE' smartphone is the latest creation from the brand that doesn't pertain to vehicles, but rather targets the electronics market to provide avid fans of the brand a new way to show off their obsession.
The Android smartphone sports a 5.5 inch display that features a Quad HD resolution of 2,560 x 1,440 pixels, while the phone sports a Qualcomm Snapdragon 820 processor on the interior. The Lamborghini 'ALPHA ONE' boasts 64GB of internal storage and 4GB of RAM as well as a dual SIM card slot and finally a 3,250mAH battery pack.
The smartphone is set to launch in Russia at a rough cost of just over $2,000 and will be headed to China, the UK, South Korea and the United Arab Emirates in time.
The Android smartphone sports a 5.5 inch display that features a Quad HD resolution of 2,560 x 1,440 pixels, while the phone sports a Qualcomm Snapdragon 820 processor on the interior. The Lamborghini 'ALPHA ONE' boasts 64GB of internal storage and 4GB of RAM as well as a dual SIM card slot and finally a 3,250mAH battery pack.
The smartphone is set to launch in Russia at a rough cost of just over $2,000 and will be headed to China, the UK, South Korea and the United Arab Emirates in time.
Trend Themes
1. Luxury Smartphone Brands - The rise of luxury smartphone brands like Lamborghini creates opportunities for other high-end car manufacturers to enter the electronics market.
2. Tech-driven Brand Extensions - Luxury car brands exploring the electronics market with smartphones signifies a trend of tech-driven brand extensions outside of their core products.
3. Affordable Luxury for Tech Enthusiasts - The launch of high-end luxury smartphones at a relatively affordable cost presents a disruptive innovation opportunity for tech enthusiasts who desire premium devices.
Industry Implications
1. Automotive - Luxury car brands expanding into the electronics market with smartphones opens up opportunities for innovation in automotive technology.
2. Electronics - The intersection of luxury car brands and the electronics market presents potential areas for disruptive innovation in smartphone technology.
3. Consumer Electronics - The emerging market of luxury car brand smartphones creates new opportunities for disruption and innovation within the consumer electronics industry.
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